Also known as sweet palm heart, its main product, the palm heart, is widely consumed. in natura or preserved, in addition to being very important for bird food. A palm tree native to the Atlantic Forest, it once occurred extensively throughout the forest, however, its predatory exploitation has made it almost extinct in several regions. Its trunk can reach 12 meters in height.
Currently, there are numerous projects enabling the production of juçara juice, which is extremely rich in antioxidants, just as is done with açaí.